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THE MAGNIFICENT MAGIC OF STORYTELLING

Copy: The National, 29/10/11

>> Here’s a suitably monstrous story for Halloween. Hoxton Street Monster Supplies in London has been running for nearly a year now, selling jars of Thickest Human Snot, balls of Fang Floss and, best of all, tins of Escalating Panic to ghoulish visitors of all ages.

But behind that facade is the wonderful Ministry Of Stories project, set up by Nick Hornby (among others) to tease creativity out of young writers. The success of Dave Eggers’ similar 826 Valencia project, which now has ‘shops’ all over the US, was undoubtedly the inspiration, so I spoke to co-director Lucy Macnab about their first year, and whether the 826 Valencia/Ministry Of Stories project could be replicated in cities across the world.

Goodness, this Snot tastes good…

“You could genuinely believe it’s a shop for monsters and that a vampire might walk in the door after dark. That might sound quirky and silly, but it’s a really important idea. Because the minute you step in the door you’re given licence to use your imagination, to start believing in stories.”

 

Click here to read the full article about Ministry Of Stories in The National

 

 

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